"Pamela Lanier's TravelGuides.com has out-performed the combined response of the over two dozen other directories we are listed on."

- Gwen's Lodge, Cooper Landing, AK

"Consumers pick B&B' or Country Inns for the romantic feelings they inspire, said Pamela Lanier author of, The Complete Guide of Bed and Breakfasts Inns International and founder of Lanier BB."

- CBS Market Watch

Cinnamon Mornings and Chocolate Dreams

Whether you're hosting a formal get-together or need a quick brunch idea, this book will spark your imagination and your appetite.



Innkeeper Article Archive



Pamela Lanier’s 25 years of experience in the B&B industry, extensive contact with innkeepers, and in-depth research for articles in prestigious journals like the Cornell Quarterly, Wall Street Journal, Women's Day, Family Circle and others, make her a leading expert in the field. Benefit from her expertise by visiting our Innkeepers’ Library, where you’ll find articles covering the latest trends and seminars, to Innsitting and decorating tips.


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Suggest A New Topic (send email submission to lanier@travelguides.com)



 Featured Article


Effective Email Marketing by Constant Contact


By Stu Carty

Email marketing is a vital communication tool for many businesses, especially businesses like B&Bs, inns and small hotels that rely so heavily on a great reputation and lasting relationships to grow the business. For these business owners – keeping up with industry trends and traveler expectations takes precious time and a strong devotion to making their particular business best-in-class. What’s more, generating meaningful communications with past and potential future guests is even more crucial.

Most innkeepers have some sort of marketing efforts in place. Yet, in these extraordinary times, businesses are pulling out all the stops to stay top-of-mind with those who matter most – the guests that keep the business thriving. Such conditions call for a serious look at what isn’t yielding results and what can you do to be more efficient and effective with your marketing spend.

One of the most powerful and affordable marketing tools available to small businesses today is email marketing. When you add email to your marketing mix, you spend less time, money and fewer resources than with traditional marketing channels like direct mail or print advertising. However, before you begin, or when evaluating your current program, consider these key steps for a stellar email marketing plan.

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